Monetizing automotive data – a perspective
What business models can OEMs, suppliers or 3rd parties build to monetize on digital automotive data? Strategy Engineers and fka describe the emerging value chain for automotive data and derive recommendations on how to capitalize on automotive digitalization.
The influence of highly automated driving on the automotive industry
Autonomous vehicles are a key driver of the fundamental change that is going to happen in the automotive industry in the upcoming years. In less than one decade, vehicles are expected to be capable of driving autonomously…
Value-based product design – the customer’s voice in product development
Product Development is still too much focused on competition and cost. Strategy Engineers and Vocatus have developed a process for OEMs to embed the customer’s voice into the KPI system of their development process…
Putting money where it counts – Winning vehicles through Design-to-Profitability
OEMs often struggle to offer desirable vehicles at attractive cost.
Strategy Engineers present an approach for automotive manufacturers to successfully find the right balance between cost and product performance…