Status Quo and Long-term Perspectives of Shared Mobility Business Models
Shared Mobility – Part 2 (of 2): The Future of Shared Mobility
Shared mobility is one of the buzz words when discussing the future of mobility as it bears the potential of profoundly changing user behaviour. Car-sharing with leading players like OEM-backed DriveNow and Car2go is only one prominent segment of the shared mobility market. The market is diverse, dynamic and innovative – the key indicator being the rising number of players in the industry. Other services such as ride-hailing /-sharing with major players like Uber and Didi Chuxing are capturing the vast majority of global investments in shared mobility – which currently cumulate to € 42 bn worldwide.
As an automotive management consultancy, Strategy Engineers has had the opportunity to dig deeper into the evolving space of shared mobility in several client projects. Based on this experience, we want to share our lessons learned on the current state and the mid-term perspectives of shared mobility. We do this in two consecutive reports:
In the first part, we focused exclusively on car-sharing – the probably most hyped type of shared mobility. Our findings indicated that although car-sharing will continue to grow quickly in the near future, it will remain a niche market – reason being that both the revenues forecast as well as the expected car-sharing fleet size are negligible.
So, if car-sharing will not be the dominant type of future shared mobility, what else will it be? This question is the starting point of our second report, published here, in which we take one step back and look at the bigger picture of future personal mobility. We analyse how the introduction of autonomous cars bears the potential to change our mobility patterns. Going forward, we draw the consequences of these developments for players in the field, from shared-mobility operators to OEMs and suppliers. Our results show that beyond 2030 and with autonomous vehicles to come, shared mobility will experience a shift towards business models with so-called people mover fleets. This will significantly affect the installed vehicle base and bring far-reaching consequences for the automotive industry.